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Mandy Moore branched into the fashion world in 2005 with her own fashion line named Mblem., a brand of contemporary knitwear and cashmere. One of her aims was to provide clothing for taller women (Moore is 5 feet 10 inches (1.78 m)). In February 2009, Moore announced that the line would be shutting down, but that she hoped to reenter the fashion world again under different circumstances in the future.